Canadian Economic Impact Study


    Meetings + Incentive Travel is proud to sponsor the Canadian Economic Impact Study.

    Plans are underway for a new year-long study measuring the impact of meetings activity on Canada’s economy initiated by MPI Foundation Canada.

    The goal of CEIS 3.0 is to quantify the value delivered by the business events industry to their communities and economy, both on a national and provincial level, in an effort to have the meeting sector recognized as a distinct and credible economic activity within the Canadian economy.

    The initial 2006 Canadian Economic Study was released in 2008. CEIS was the first research study to measure the contributions of meetings activity to the Canadian economy and prove that the meeting industry is paramount to the face-to-face interactions that drive business success throughout Canada. The combined weight of the original CEIS report and the 2009 Update, which covered the years 2007-2008, established the significant economic contributions of the meetings and events industry, and demonstrated its importance in delivering educational programs and environmentally sustainable practices. In the last study, MPI Foundation reported meetings activity created the equivalent of more than 550,000 full-time jobs, generated more than $32 billion per year in direct contribution to the GDP, over $71 billion in industry output, and, for all levels of government, more than $14 billion in tax revenues.

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    Meetings + Incentive Travel (M+IT), producers of IncentiveWorks is proud to help build greater awareness of CEIS 3.0 and the work of the MPI Foundation Canada.  The success of this study will raise the profile of the meetings industry.

    Stay tuned for more information on how you can be a part of CEIS 3.0

    To learn more about the MPI Foundation:

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